Founder and Curator
An academic background in art and design has inspired Cherine to become a proactive contributor and prominent player on the global arts and design scenes.
She is the founder and curator of Lebanon's influential non-profit design platform, House of Today. Through their global reach, Cherine and House of Today helped ignite the recent design boom in Beirut. Having established Lebanon as the regional reference in design, Cherine's next mission was to anchor Lebanon on the global design map.
She currently holds a chair on the Honorary Advisor Committee for Contemporary Muslim Fashions at the San Francisco Contemporary Museum, and is a member of the FD100 jury - an international jury composed of curators and directors from majot design institutions and prominent media who will name the top 100 designers and interior designers best felt to be sharing the values of French design around the world. A natural-born entrepreneur and notable businesswoman as well as patron of the arts and design too, Cherine Magrabi Tayeb combines creativity, a specialized knowledge of design and sharp business acumen within every project she undertakes.
Cherine's diverse life includes playing a crucial role in the success of Magrabi, the leading optical retail chain in the Middle East with over 200 luxury stores, in her position as the company's Creative & Communication Director.
Most recently, Cherine unveiled 13BC, her own brand of exclusive, collectible and limited edition minaudières. Launched in Paris, the collection brings together art, design and fashion, with each bag featuring curated enamel artwork by Cherine herself.
“I am humbled by the vibrating talent in this country. We should not let it go unnoticed.” — Cherine Magrabi Tayeb
Widely respected, highly talented, and deeply influential, each carefully selected board member brings expertise in his or her respected field, strengthening House of Today and creating a dynamic relationship with its designers to steer the helm of the organization.
Owner, Mitsulift & Equipment SAL
Chairman & CEO, Audemars Piguet Moyen-Orient SAL.
Member, YPO (Young President Organization)
Raya Raphael Nahas
Member of the Board of Directors, General Manager and Member of the Executive Committee, Banque Libano-Française SAL.
Member of the Board & Chairman of the Beirut Committee, LIFE (Lebanese International Finance Executive)
Attorney at Law, Partner in RNLF (Beirut) & Wildgen (Luxembourg)
Member, Raymond and Aida Najjar Foundation
Chairman & CEO, Saradar Group
Member of the Board, The Association of Banks in Lebanon
Cherine Magrabi Tayeb
Founder, House of Today
Board Member & Creative Director, Magrabi Retail
After having accumulated extensive experience, working with major international auction houses, such as Christies and Antiquorum, and managing galleries including Tanit Gallery & Art Factum Gallery, Joy Mardini cemented herself as a leading talent hunter with a sharp design aesthetic through her eponymous J M Design Gallery.
There, she represented an impressive lineup of some of the most established contemporary designers on the Lebanese design scene, but also some of the most exciting young emerging talent. During her role as director & curator, she oversaw the development and production of collections, providing innovative and tailor-made design solutions that fit the designers' unique visions, and that suit the particular tastes of potential clients', and dedicated herself to the propagation of Lebanese design onto regional & international platforms through a myriad of successful collaborations and noteworthy international fair participations.
And now, by joining forces with House of Today as its Director, Joy Mardini brings her particularly unique set of skills & drive to the design playing field.
Merging her own vision & mission with that of House of Today's, Joy will be working closely with founder Cherine Magrabi Tayeb to identify opportunities where she can actively help solidify, strengthen & further enhance the organisation's activities as the leading platform for the development, curation & export of Lebanese Design globally.
House of Today’s Advisory Board serves as its qualifying committee and its selection committee. It provides its expertise and opinions to students, and it is involved in the selection of scholarship recipients. The Advisory Board is also involved in the selection process of designers that will participate in HoT’s events.
Founder, Design Department at ALBA
Designer and Author
Partner and Creative Director, Mind the Gap
Member, Arab Image Foundation
Co-Founder, ACID and Spockdesign
Active Contributor, Blatt Chaya
Board Member, Mitsulift and Equipment SAL
Vice President, Carrosserie Abillama SAL